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Persuasive Writing Ft. Two Forbes Contributors & Copywriters

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  1. 13 Q&A with Matthew Rolnick (Forbes Council Member & Columnist)/028 Additional Writing Tips from Matthew Rolnick.mp4 196MB
  2. 12 Q&A with Renee Sylvestre-Williams (Forbes Contributor)/005 Renee’s Passion for Writing.mp4 167MB
  3. 12 Q&A with Renee Sylvestre-Williams (Forbes Contributor)/028 What is “Storytelling”_.mp4 146MB
  4. 12 Q&A with Renee Sylvestre-Williams (Forbes Contributor)/029 Mechanics of Strategy.mp4 110MB
  5. 12 Q&A with Renee Sylvestre-Williams (Forbes Contributor)/027 Renee’s Passion for Reading.mp4 98MB
  6. 12 Q&A with Renee Sylvestre-Williams (Forbes Contributor)/025 What is Writer’s Block_.mp4 97MB
  7. 09 Organizational Copywriting Formulas/007 The AAPPA_ Attention, Advantage, Proof, Persuasion, Action Formula.mp4 90MB
  8. 09 Organizational Copywriting Formulas/009 The QUEST_ Qualify, Understand, Educate, Stimulate_Sell, Transition Formula.mp4 87MB
  9. 12 Q&A with Renee Sylvestre-Williams (Forbes Contributor)/031 Renee’s Role as a Finance Columnist.mp4 85MB
  10. 12 Q&A with Renee Sylvestre-Williams (Forbes Contributor)/034 Five Strengths and Weaknesses as a Content Strategist.mp4 81MB
  11. 13 Q&A with Matthew Rolnick (Forbes Council Member & Columnist)/009 Building an Emotional Connection with the Reader.mp4 78MB
  12. 09 Organizational Copywriting Formulas/010 The AICPBSAWN Formula.mp4 75MB
  13. 13 Q&A with Matthew Rolnick (Forbes Council Member & Columnist)/015 Defining AIDA & Examples.mp4 75MB
  14. 09 Organizational Copywriting Formulas/006 The AIDPPC_ Attention, Interest, Description, Persuasion, Proof, Close Formula.mp4 70MB
  15. 12 Q&A with Renee Sylvestre-Williams (Forbes Contributor)/053 Importance of Crediting a Source.mp4 69MB
  16. 12 Q&A with Renee Sylvestre-Williams (Forbes Contributor)/003 Renee’s Hobbies and Interests.mp4 68MB
  17. 13 Q&A with Matthew Rolnick (Forbes Council Member & Columnist)/026 The _FAB_ Copywriting Formula - Features, Advantages, Benefits.mp4 66MB
  18. 09 Organizational Copywriting Formulas/008 The PPPP_ Picture, Promise, Prove, Push Formula.mp4 66MB
  19. 13 Q&A with Matthew Rolnick (Forbes Council Member & Columnist)/001 Q&A Introduction to Matthew Rolnick.mp4 64MB
  20. 12 Q&A with Renee Sylvestre-Williams (Forbes Contributor)/026 Does Writing Get Repetitive_.mp4 62MB
  21. 13 Q&A with Matthew Rolnick (Forbes Council Member & Columnist)/018 Defining Social Proof and Use Cases.mp4 59MB
  22. 13 Q&A with Matthew Rolnick (Forbes Council Member & Columnist)/014 Writing _Viral_ Content.mp4 59MB
  23. 09 Organizational Copywriting Formulas/003 The PAS_ Problem, Agitate, Solution Formula.mp4 59MB
  24. 09 Organizational Copywriting Formulas/011 The PASTOR_ Problem, Amplify, Story, Transformation, Offer, Response Formula.mp4 58MB
  25. 02 What Kind of Writing Suits Your Personality/001 Introduction to the Kind of Writing Styles that Suit Your Personality.mp4 57MB
  26. 13 Q&A with Matthew Rolnick (Forbes Council Member & Columnist)/011 The importance of a Headline and Examples.mp4 56MB
  27. 12 Q&A with Renee Sylvestre-Williams (Forbes Contributor)/047 Thoughts on Infographics as the new King of Content.mp4 55MB
  28. 12 Q&A with Renee Sylvestre-Williams (Forbes Contributor)/011 Press Distribution (PR Web, PR Newswire).mp4 55MB
  29. 09 Organizational Copywriting Formulas/005 The ACCA_ Awareness, Comprehension, Conviction, Action Formula.mp4 55MB
  30. 12 Q&A with Renee Sylvestre-Williams (Forbes Contributor)/051 Ideal Length for Content.mp4 53MB
  31. 12 Q&A with Renee Sylvestre-Williams (Forbes Contributor)/052 10 Words that Trigger an Emotional Reaction.mp4 53MB
  32. 09 Organizational Copywriting Formulas/012 The FACE_ Familiar, Audience, Cost, Education Formula.mp4 52MB
  33. 12 Q&A with Renee Sylvestre-Williams (Forbes Contributor)/033 Content Strategy for Big vs. Small Brands.mp4 49MB
  34. 12 Q&A with Renee Sylvestre-Williams (Forbes Contributor)/018 Does Tone Matter_.mp4 49MB
  35. 13 Q&A with Matthew Rolnick (Forbes Council Member & Columnist)/024 The _IDCA_ Copywriting Formula - Interest, Desire, Conviction, Action.mp4 46MB
  36. 12 Q&A with Renee Sylvestre-Williams (Forbes Contributor)/032 Renee’s Professional Hurdles.mp4 46MB
  37. 02 What Kind of Writing Suits Your Personality/002 The Closet Writer.mp4 45MB
  38. 12 Q&A with Renee Sylvestre-Williams (Forbes Contributor)/046 Sparking Curiosity with the First Sentence.mp4 45MB
  39. 12 Q&A with Renee Sylvestre-Williams (Forbes Contributor)/049 The Importance of Research before Publishing.mp4 44MB
  40. 12 Q&A with Renee Sylvestre-Williams (Forbes Contributor)/001 Q&A Introduction to Renee Sylvestre-Williams.mp4 43MB
  41. 11 Email Copywriting Formulas/004 The How-To Formula.mp4 43MB
  42. 09 Organizational Copywriting Formulas/004 The IDCA_ Interest, Desire, Conviction, Action Formula.mp4 43MB
  43. 13 Q&A with Matthew Rolnick (Forbes Council Member & Columnist)/016 Elements of an Offer with High Conversion Rates.mp4 42MB
  44. 13 Q&A with Matthew Rolnick (Forbes Council Member & Columnist)/020 Using the _Storytelling_ Approach in Copy.mp4 42MB
  45. 12 Q&A with Renee Sylvestre-Williams (Forbes Contributor)/010 Getting Published.mp4 41MB
  46. 13 Q&A with Matthew Rolnick (Forbes Council Member & Columnist)/010 Defining a _Call-to-Action_.mp4 40MB
  47. 10 Action Copywriting Formulas/004 The RAD_ Require, Acquire, Desire Formula.mp4 39MB
  48. 13 Q&A with Matthew Rolnick (Forbes Council Member & Columnist)/008 Examples of Effective Copy.mp4 37MB
  49. 02 What Kind of Writing Suits Your Personality/009 The Savvy Writer.mp4 36MB
  50. 11 Email Copywriting Formulas/002 The Report Formula.mp4 36MB
  51. 02 What Kind of Writing Suits Your Personality/004 The Hesitant Writer.mp4 36MB
  52. 12 Q&A with Renee Sylvestre-Williams (Forbes Contributor)/045 Ethically Policing Social Media Content.mp4 36MB
  53. 10 Action Copywriting Formulas/003 The Elements Of An Offer Formula.mp4 35MB
  54. 09 Organizational Copywriting Formulas/002 The AIDA_ Attention, Interest, Desire, Action Formula.mp4 35MB
  55. 13 Q&A with Matthew Rolnick (Forbes Council Member & Columnist)/021 The Importance of Building Reader Profiles.mp4 34MB
  56. 13 Q&A with Matthew Rolnick (Forbes Council Member & Columnist)/027 The _4 P's_ Copywriting Formula - Promise, Picture, Proof, Push.mp4 34MB
  57. 12 Q&A with Renee Sylvestre-Williams (Forbes Contributor)/022 Blog Post vs. Article.mp4 33MB
  58. 12 Q&A with Renee Sylvestre-Williams (Forbes Contributor)/043 Thoughts on Google Trends.mp4 33MB
  59. 08 Headlining Copywriting Formulas/016 The “[number] Ways To [action] Your [blank] Without Having To.._ Formula.mp4 33MB
  60. 12 Q&A with Renee Sylvestre-Williams (Forbes Contributor)/009 Ranking Content in Search Engines.mp4 33MB
  61. 02 What Kind of Writing Suits Your Personality/003 The Eternal Writer.mp4 32MB
  62. 12 Q&A with Renee Sylvestre-Williams (Forbes Contributor)/024 Making Content Unique.mp4 32MB
  63. 07 Practical Guide to Persuasive Copywriting/001 Introduction to the Copywriting Sections of the Course.mp4 32MB
  64. 12 Q&A with Renee Sylvestre-Williams (Forbes Contributor)/006 Content Strategy as a Career Path.mp4 32MB
  65. 12 Q&A with Renee Sylvestre-Williams (Forbes Contributor)/048 Social Media, Email. & SEO for Driving Sales.mp4 32MB
  66. 02 What Kind of Writing Suits Your Personality/007 The Literate Writer.mp4 31MB
  67. 10 Action Copywriting Formulas/002 The TPSC_ Text, Placement, Size, Color Formula.mp4 30MB
  68. 13 Q&A with Matthew Rolnick (Forbes Council Member & Columnist)/019 The Concept of _Scarcity_ & _Urgency_ in Copy.mp4 30MB
  69. 12 Q&A with Renee Sylvestre-Williams (Forbes Contributor)/041 Going back in Time.mp4 29MB
  70. 12 Q&A with Renee Sylvestre-Williams (Forbes Contributor)/035 Handling Feedback and Criticism.mp4 29MB
  71. 12 Q&A with Renee Sylvestre-Williams (Forbes Contributor)/014 Written vs. Video Content.mp4 28MB
  72. 02 What Kind of Writing Suits Your Personality/006 The Inspired Writer.mp4 28MB
  73. 04 How to Become an Exceptional Writer/007 Challenge Yourself.mp4 28MB
  74. 02 What Kind of Writing Suits Your Personality/005 The Innovative Writer.mp4 28MB
  75. 12 Q&A with Renee Sylvestre-Williams (Forbes Contributor)/037 Introvert vs. Extrovert.mp4 28MB
  76. 08 Headlining Copywriting Formulas/012 The “[number] [item][persona] Will Love (Hint_ [statement])_ Formula.mp4 28MB
  77. 12 Q&A with Renee Sylvestre-Williams (Forbes Contributor)/016 Components of Good Quality Web Content.mp4 28MB
  78. 05 Keys to Exceptional Writing/003 Conquer the Art of Description.mp4 28MB
  79. 13 Q&A with Matthew Rolnick (Forbes Council Member & Columnist)/023 The _PAS_ Copywriting Formula - Problem, Agitate, Solution.mp4 28MB
  80. 13 Q&A with Matthew Rolnick (Forbes Council Member & Columnist)/025 The _ACCA_ Copywriting Formula - Awareness, Comprehension, Conviction, Action.mp4 28MB
  81. 12 Q&A with Renee Sylvestre-Williams (Forbes Contributor)/044 Targeting a Global Audience.mp4 27MB
  82. 13 Q&A with Matthew Rolnick (Forbes Council Member & Columnist)/013 10 Keyword Formulas that Trigger a Response.mp4 27MB
  83. 12 Q&A with Renee Sylvestre-Williams (Forbes Contributor)/039 Renee's Career Aspirations.mp4 27MB
  84. 02 What Kind of Writing Suits Your Personality/008 The Logical Writer.mp4 26MB
  85. 01 The Personal Journey of Writing/009 You Need Space.mp4 26MB
  86. 04 How to Become an Exceptional Writer/003 Define your Audience.mp4 26MB
  87. 01 The Personal Journey of Writing/005 You Live to Write Another Day.mp4 26MB
  88. 06 Exceptional Writing Deterrents/006 An Unreasonable Timeline.mp4 26MB
  89. 08 Headlining Copywriting Formulas/007 “Here’s a Quick Way to [Solve a problem]_ Formula.mp4 25MB
  90. 03 The Exceptional Writing Journey/005 Writing is for an Audience of One.mp4 25MB
  91. 12 Q&A with Renee Sylvestre-Williams (Forbes Contributor)/042 Top Three Content Marketing Strategies for Long-term Growth.mp4 25MB
  92. 12 Q&A with Renee Sylvestre-Williams (Forbes Contributor)/021 How to Promote Content.mp4 25MB
  93. 04 How to Become an Exceptional Writer/006 Rewrite.mp4 25MB
  94. 11 Email Copywriting Formulas/006 The Endorsement Formula.mp4 24MB
  95. 10 Action Copywriting Formulas/005 The “I Want Button_ Formula.mp4 24MB
  96. 08 Headlining Copywriting Formulas/002 “Who Else Wants…_ Formula.mp4 24MB
  97. 08 Headlining Copywriting Formulas/021 The _We [verb] [object]_ Here’s What We Learned_ Formula.mp4 23MB
  98. 08 Headlining Copywriting Formulas/003 “The Secret of..._ Formula.mp4 23MB
  99. 01 The Personal Journey of Writing/012 Tenacity and Determination.mp4 23MB
  100. 04 How to Become an Exceptional Writer/002 Importance of Reading.mp4 23MB
  101. 12 Q&A with Renee Sylvestre-Williams (Forbes Contributor)/007 The Implications of SEO and Keywords.mp4 23MB
  102. 06 Exceptional Writing Deterrents/005 Fearing Marketing.mp4 22MB
  103. 01 The Personal Journey of Writing/004 You’re Always Analyzing This…and That.mp4 22MB
  104. 08 Headlining Copywriting Formulas/017 The “[number] Signs [action] (Don’t Worry_ [statement])_ Formula.mp4 22MB
  105. 08 Headlining Copywriting Formulas/001 Introduction to Headline Copywriting Formulas.mp4 22MB
  106. 06 Exceptional Writing Deterrents/009 A Need for Approval.mp4 22MB
  107. 08 Headlining Copywriting Formulas/015 The “Why I Got [action]_ Every [persona] Should Be Aware Of [statement]_ Formula.mp4 21MB
  108. 08 Headlining Copywriting Formulas/014 The “[persona]-Friendly Guide To [activity] (statement)_ Formula.mp4 21MB
  109. 03 The Exceptional Writing Journey/008 Avoid Pretense.mp4 21MB
  110. 06 Exceptional Writing Deterrents/007 Expecting an ‘Easy-Bake’ Outline.mp4 21MB
  111. 03 The Exceptional Writing Journey/003 Worst Case Scenario.mp4 21MB
  112. 12 Q&A with Renee Sylvestre-Williams (Forbes Contributor)/023 Content Writing vs. Copywriting.mp4 21MB
  113. 12 Q&A with Renee Sylvestre-Williams (Forbes Contributor)/038 Finding Inspiration for Content.mp4 21MB
  114. 12 Q&A with Renee Sylvestre-Williams (Forbes Contributor)/002 Meet Renee.mp4 20MB
  115. 06 Exceptional Writing Deterrents/008 Writer’s Envy.mp4 20MB
  116. 01 The Personal Journey of Writing/008 You’re a Lifelong Collector of Tales.mp4 20MB
  117. 04 How to Become an Exceptional Writer/005 Write Daily.mp4 20MB
  118. 06 Exceptional Writing Deterrents/004 Romanticizing the Writing Craft.mp4 20MB
  119. 12 Q&A with Renee Sylvestre-Williams (Forbes Contributor)/036 Working as Part of a Team vs. Independently.mp4 20MB
  120. 10 Action Copywriting Formulas/006 The “Get...Formula”.mp4 20MB
  121. 03 The Exceptional Writing Journey/004 Don’t be a People Pleaser.mp4 20MB
  122. 13 Q&A with Matthew Rolnick (Forbes Council Member & Columnist)/017 The Effectiveness of Deep Discounts in Copy.mp4 19MB
  123. 08 Headlining Copywriting Formulas/019 The “Even The [persona] Can [action] [statement]_ Formula.mp4 19MB
  124. 06 Exceptional Writing Deterrents/002 A Lackadaisical Attitude.mp4 19MB
  125. 08 Headlining Copywriting Formulas/004 The “Method, Target and Benefit_ Formula.mp4 19MB
  126. 12 Q&A with Renee Sylvestre-Williams (Forbes Contributor)/012 Renee’s most Memorable Experiences.mp4 19MB
  127. 01 The Personal Journey of Writing/010 What Defines a Writer.mp4 19MB
  128. 08 Headlining Copywriting Formulas/013 The “How To [action] When [statement]_ [persona] Edition_ Formula.mp4 19MB
  129. 12 Q&A with Renee Sylvestre-Williams (Forbes Contributor)/017 Deciding on a Topic or Subject.mp4 18MB
  130. 08 Headlining Copywriting Formulas/006 “Get Rid of [Problem] Once and For All_ Formula.mp4 18MB
  131. 01 The Personal Journey of Writing/006 You Have Doubts.mp4 18MB
  132. 05 Keys to Exceptional Writing/010 Re-Evaluate Your Work.mp4 18MB
  133. 12 Q&A with Renee Sylvestre-Williams (Forbes Contributor)/040 Advice for Aspiring Writers.mp4 18MB
  134. 08 Headlining Copywriting Formulas/005 “Little-Known Ways to…_ Formula.mp4 18MB
  135. 12 Q&A with Renee Sylvestre-Williams (Forbes Contributor)/008 How does a Writer go Viral_.mp4 18MB
  136. 08 Headlining Copywriting Formulas/011 The “What Everybody Ought to Know About_______ Formula.mp4 18MB
  137. 08 Headlining Copywriting Formulas/009 The “[Do something] Like [World-class example]_ Formula.mp4 17MB
  138. 11 Email Copywriting Formulas/003 The Data Formula.mp4 17MB
  139. 08 Headlining Copywriting Formulas/020 The “[power word] Your [persona] At [activity] [result]_ Formula.mp4 17MB
  140. 13 Q&A with Matthew Rolnick (Forbes Council Member & Columnist)/003 Matthew's role as VP of Sales at Yaymaker.mp4 17MB
  141. 08 Headlining Copywriting Formulas/008 “Now You Can Have_Do Something Desirable_Great Circumstance_ Formula.mp4 17MB
  142. 08 Headlining Copywriting Formulas/018 The “[action] For [time] [result]_ Formula.mp4 17MB
  143. 12 Q&A with Renee Sylvestre-Williams (Forbes Contributor)/050 Defining a Call-to-Action.mp4 17MB
  144. 12 Q&A with Renee Sylvestre-Williams (Forbes Contributor)/004 The Evolution of Renee’s Work Life.mp4 16MB
  145. 03 The Exceptional Writing Journey/007 Your Own Created Space.mp4 15MB
  146. 13 Q&A with Matthew Rolnick (Forbes Council Member & Columnist)/002 Matthew Rolnick_ Contributor and Council Member at Forbes.mp4 15MB
  147. 12 Q&A with Renee Sylvestre-Williams (Forbes Contributor)/019 Are CMS' effective_.mp4 15MB
  148. 05 Keys to Exceptional Writing/001 Introduction to the Keys to Exceptional Writing.mp4 15MB
  149. 01 The Personal Journey of Writing/002 Are you a Writer_.mp4 15MB
  150. 12 Q&A with Renee Sylvestre-Williams (Forbes Contributor)/013 Renee’s Sources of Inspiration.mp4 15MB
  151. 08 Headlining Copywriting Formulas/010 The “[Have a _Build a]... You Can Be Proud Of_ Formula.mp4 14MB
  152. 06 Exceptional Writing Deterrents/003 Feeling Entitled.mp4 14MB
  153. 01 The Personal Journey of Writing/003 You’re an Observer of Life.mp4 14MB
  154. 03 The Exceptional Writing Journey/006 Writing in your Own Voice is Crucial.mp4 14MB
  155. 13 Q&A with Matthew Rolnick (Forbes Council Member & Columnist)/022 Building a Relationship in less than 200 Words.mp4 14MB
  156. 12 Q&A with Renee Sylvestre-Williams (Forbes Contributor)/020 Gauging Success.mp4 14MB
  157. 05 Keys to Exceptional Writing/005 Be Relatable.mp4 13MB
  158. 04 How to Become an Exceptional Writer/001 Introduction to becoming an Exceptional Writer.mp4 13MB
  159. 05 Keys to Exceptional Writing/008 Be Serious.mp4 13MB
  160. 05 Keys to Exceptional Writing/006 Take Risks.mp4 13MB
  161. 01 The Personal Journey of Writing/014 A Missive or Tenor.mp4 13MB
  162. 06 Exceptional Writing Deterrents/001 Introduction to Exceptional Writing Deterrents.mp4 13MB
  163. 13 Q&A with Matthew Rolnick (Forbes Council Member & Columnist)/012 Tips on writing News Worthy articles.mp4 13MB
  164. 01 The Personal Journey of Writing/013 Hunger and Passion.mp4 12MB
  165. 03 The Exceptional Writing Journey/001 Introduction to the Exceptional Writing Journey.mp4 12MB
  166. 10 Action Copywriting Formulas/001 Introduction to Action Copywriting Formulas.mp4 11MB
  167. 05 Keys to Exceptional Writing/004 Limit Background Information.mp4 11MB
  168. 04 How to Become an Exceptional Writer/004 Get Inspired.mp4 11MB
  169. 01 The Personal Journey of Writing/007 You have an Ongoing Love Affair With Books.mp4 10MB
  170. 05 Keys to Exceptional Writing/002 Don’t be Obsessed with Grammar.mp4 10MB
  171. 05 Keys to Exceptional Writing/009 Set Deadlines.mp4 10MB
  172. 05 Keys to Exceptional Writing/007 Writing is Telepathic.mp4 9MB
  173. 11 Email Copywriting Formulas/001 Introduction to Email Copywriting Formulas.mp4 9MB
  174. 12 Q&A with Renee Sylvestre-Williams (Forbes Contributor)/030 Is Blogging Lucrative_.mp4 9MB
  175. 09 Organizational Copywriting Formulas/001 Introduction to Organizational Copywriting Formulas.mp4 8MB
  176. 03 The Exceptional Writing Journey/002 Perspectives of the Exceptional Writer.mp4 8MB
  177. 11 Email Copywriting Formulas/005 The Inquiry Formula.mp4 8MB
  178. 01 The Personal Journey of Writing/011 Constancy or Committed.mp4 8MB
  179. 13 Q&A with Matthew Rolnick (Forbes Council Member & Columnist)/005 Hooking your Reader, as a Writer.mp4 8MB
  180. 13 Q&A with Matthew Rolnick (Forbes Council Member & Columnist)/007 Persuasive Writing Tips for Selling.mp4 8MB
  181. 12 Q&A with Renee Sylvestre-Williams (Forbes Contributor)/015 Thoughts on Paid Advertising.mp4 8MB
  182. 05 Keys to Exceptional Writing/011 Feel Good and Be Good.mp4 8MB
  183. 13 Q&A with Matthew Rolnick (Forbes Council Member & Columnist)/006 Defining _Copywriting_.mp4 7MB
  184. 13 Q&A with Matthew Rolnick (Forbes Council Member & Columnist)/004 Matthew's main area of Focus as a Content Writer.mp4 7MB
  185. 01 The Personal Journey of Writing/001 Introduction to the Personal Journey of Writing.mp4 7MB
  186. 11 Email Copywriting Formulas/007 The This_That Formula.mp4 6MB
  187. 11 Email Copywriting Formulas/008 The Shorty Formula.mp4 6MB
  188. 06 Exceptional Writing Deterrents/010 Download.html 3KB
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