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Building Marketing Technology Stack {AM}

  • 收录时间:2018-03-05 07:48:38
  • 文件大小:2GB
  • 下载次数:34
  • 最近下载:2020-07-27 11:22:04
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文件列表

  1. 5 Leveraging the Back-Office Layer/437279_05_01 - Keeping on top of customer relationship management (CRM).mp4 117MB
  2. 5 Leveraging the Back-Office Layer/437279_05_03 - Leveraging a data management platform (DMP).mp4 115MB
  3. 3 Providing the Digital Experience/437279_03_01 - Creating your digital presence.mp4 111MB
  4. 4 Measuring the Digital Landscape in the Clickstream Layer/437279_04_01 - Tracking it all with web analytics.mp4 111MB
  5. 5 Leveraging the Back-Office Layer/437279_05_04 - Preparing and storing all this data.mp4 110MB
  6. 6 Communicating & Optimizing in the Analysis Layer/437279_06_03 - Attributing value to marketing channels and campaigns.mp4 100MB
  7. 6 Communicating & Optimizing in the Analysis Layer/437279_06_04 - Learning and predicting with data exploration and modeling.mp4 99MB
  8. 3 Providing the Digital Experience/437279_03_04 - Going mobile.mp4 99MB
  9. 3 Providing the Digital Experience/437279_03_03 - Selling online with ecommerce.mp4 98MB
  10. 4 Measuring the Digital Landscape in the Clickstream Layer/437279_04_05 - Organizing it all with tag management.mp4 96MB
  11. 4 Measuring the Digital Landscape in the Clickstream Layer/437279_04_02 - Testing for conversion rate optimization.mp4 88MB
  12. 4 Measuring the Digital Landscape in the Clickstream Layer/437279_04_04 - Leveraging user experience and voice of the customer tools.mp4 79MB
  13. 3 Providing the Digital Experience/437279_03_02 - Building on a content management system (CMS).mp4 76MB
  14. 4 Measuring the Digital Landscape in the Clickstream Layer/437279_04_03 - Targeting and personalizing the digital experience.mp4 72MB
  15. 6 Communicating & Optimizing in the Analysis Layer/437279_06_02 - Communicating data through dashboarding and data visualization.mp4 69MB
  16. 6 Communicating & Optimizing in the Analysis Layer/437279_06_01 - The importance of communicating and activating marketing data.mp4 52MB
  17. 5 Leveraging the Back-Office Layer/437279_05_02 - Running and operating the business with technology.mp4 51MB
  18. 2 Reacjing Customers with the Digital Advertising Layer/437279_02_04 - Reaching consumers with email & marketing automation.mp4 38MB
  19. 2 Reacjing Customers with the Digital Advertising Layer/437279_02_02 - Using display advertising.mp4 35MB
  20. 1 Understanding the Components of Digital Marketing/437279_01_03 - Putting the stack into action with governance.mp4 34MB
  21. 7 Conclusion/437279_07_01 - Tying it all together and taking the next steps.mp4 29MB
  22. 1 Understanding the Components of Digital Marketing/437279_01_02 - An overview of digital marketing technologies.mp4 29MB
  23. 0 Introduction/437279_00_01 - Welcome.mp4 27MB
  24. 1 Understanding the Components of Digital Marketing/437279_01_04 - Understanding the marketing data being generated.mp4 26MB
  25. 2 Reacjing Customers with the Digital Advertising Layer/437279_02_03 - Leveraging social media.mp4 25MB
  26. 2 Reacjing Customers with the Digital Advertising Layer/437279_02_01 - Marketing with search engines.mp4 25MB
  27. 2 Reacjing Customers with the Digital Advertising Layer/437279_02_05 - Being present with content marketing.mp4 24MB
  28. 1 Understanding the Components of Digital Marketing/437279_01_01 - A brief history of digital marketing.mp4 23MB
  29. 0 Introduction/437279_00_02 - What you should know before watching this course.mp4 12MB
  30. AM.Torrents.nfo 5KB